Sprout Social: Social Media Management Time-Saving Tool http://www.practicalecommerce.com/articles/2738-Sprout-Social-Social-Media-Management-Time-Saving-Tool http://bit.ly/gAP4g9


A Curse On The “Bollocks Bloggers”

A Curse On The “Bollocks Bloggers” And Social Media Snake Oil Salesmen
by KEVIN TEA
Absolutely brilliant! :D

Amplify’d from www.web2andmore.net

Thursday Thought: A Curse On The “Bollocks Bloggers” And Social Media Snake Oil Salesmen

snake oil salesman Thursday Thought: A Curse On The “Bollocks Bloggers” And Social Media Snake Oil SalesmenI’ve been around on the blogging scene for a little under two years.  I’ve learnt a lot and I have a long way to go. Like most bloggers I use Twitter and follow a reasonable amount of people and there is something I have identified that is really beginning to hack me off and hack me off big time.
Can you remember when you first started you found the A Listers, the people at the top of the tree who had made it and everyone knew they were making trillions in their local currency by blogging. Wow, were we impressed.

Oh and we were in awe of the fact that they were prepared to dispense their largess and knowledge to us hungry pundits lower down the food chain – okay for a few zillion local currency units, but hey I don’t have a problem with people charging for knowledge. If someone is prepared to put the time in to create a package for sale then fine, no sweat.

But what seems to be happening is that over the years people have paid for these courses and then started their own charging system and knowledge spreading packages and you cannot seem to go anywhere on Twitter and Facebook without tripping over this diluted,watered down knowledge as it drips down

You see people retweeting stuff like “The Secret Ingredient That Makes Your Blog Soar” or “Squeeze the Most from Your Articles With These 3 Writing Tips” and when you click on the link to attain enlightenment it’s just, how can I put this nicely, utter bollocks. Someone has trawled the blogging crumbs of the A Listers and culled some gems through cut and paste and started re-packaging it as their material. And then someone else borrows bits of this and so on …

There are bloggers out there that are establishing and keeping reputations as “experts” purely by regurgitating and rehashing stuff that has (a) been around since Moses came down from the mountain clutching tablets of stone and (b) is basic common sense.

If you are starting out blogging for yourself or your company for my money the things that count are passion and bloody hard work and if you feel the need to pay for that gem of wisdom email me and I’ll forward my PayPal details. As for the people that are pushing this recycled stuff out you are little more than snake oil salesmen and should be tarred and feathered with a sign saying “parasite” hung around your necks.

Read more at www.web2andmore.net

 


Facebook Lawsuit: 3D Animated Version


Facebook: friends and enemies

Amplify’d from www.economist.com

Friends and enemies

JUST when it looked like the fuss over Facebook’s early days might be about to die down, the long-running legal soap opera surrounding claims to the site’s ownership has sprung another surprise. On April 11th Paul Ceglia, who last year filed a lawsuit arguing that he was entitled to half of the equity stake held by Mark Zuckerberg, the site’s youthful co-founder, submitted an amended complaint complete with e-mails that he claimed would support his case for a share in the company.

Mr Ceglia’s bombshell was dropped on the same day that Facebook’s boss received some far better news in the form of a decision by a panel of federal appeals-court judges in San Francisco that probably scuppers another legal battle being waged over the social-network’s ownership. The judgment threw out a petition by two of Mr Zuckerberg’s contemporaries at Harvard University, Cameron and Tyler Winklevoss—twins dubbed “the Winklevi” in “The Social Network”, a fictional film about Facebook’s creation—who wanted to scrap a settlement they had reached with Facebook in 2008. The settlement required the Winklevosses and Divya Narendra, another former Harvard student, to end their claim that Mr Zuckerberg had stolen their idea for a social-networking service, in return for a deal reportedly worth $65m, including Facebook shares.

Since then, the value of Facebook has soared (it is now said to be worth up to $60 billion), which may have prompted the Winklevosses to try to get the settlement scrapped, giving them an opportunity to fight for more generous terms. But Monday’s ruling rejected their claim that they had been misled about the true value of Facebook when the deal was signed. “The Winklevosses are not the first parties bested by a competitor who then seek to gain through litigation what they were unable to achieve in the marketplace,” wrote one of the judges. “At some point litigation must come to an end,” he added. “That point has now been reached.” However, after the panel’s ruling the Winklevosses’ lawyer suggested that his clients would seek a judgment from the wider court.

Meanwhile, Mr Ceglia appears to be gearing up in his fight with Mr Zuckerberg. He has engaged DLA Piper, a high-powered law firm, to represent him and is pressing his claim that a contract he allegedly signed with Mr Zuckerberg in 2003 entitles him to a share in the firm. The deal supposedly involved Mr Ceglia giving Mr Zuckerberg $1,000 to develop his social-networking site in return for a substantial chunk of any future business.

Lawyers representing Mr Zuckerberg and Facebook have dismissed Mr Ceglia’s argument that he is entitled to a stake in the company. And they have argued that the e-mails he has produced to support it are phony. Some of these purportedly show Mr Zuckerberg discussing details of the site’s development with Mr Ceglia and giving warning of a potential rival service being developed by nameless fellow students (presumably the Winklevosses and Mr Narendra). The courts will no doubt want to establish whether the e-mails are genuine—and just why Mr Ceglia waited seven years before coming forward to stake his claim.

Read more at www.economist.com

 


Are you using Storify?

Storify seams like a very interesting tool to create stories using social media.
I’ve just requested an invite. ;)

Amplify’d from storify.com
 


Social Media and Quality Journalism

Amplify’d from mashable.com

Social media has created a human filter for quality content. The social web, like the old water cooler, favors conversations around news and even in-depth journalism that may not otherwise receive the exposure it deserves. Recent analysis of the most-tweeted stories from The Daily iPad app revealed that users shared more hard news stories over gossip and opinion pieces.

This doesn’t necessarily mean these are the stories most people are reading. The gossip articles (or “fluff” pieces) often out-perform news items in pageviews, often because that is what people are searching for. But the tide may be changing.

The incentive to share quality content is simple: A person may be more likely to read gossip, but they may share a news piece to shape their followers’ perception of them. They may even view it as a public service. I tend to believe it’s usually the former rather than the more altruistic latter. As a result, news organizations producing quality journalism are being rewarded with accelerated growth in social referral traffic — in some cases, growing at a much faster pace than search referrals. More notably, social media is enabling the citizenry to be active participants in producing journalism by giving them platforms to publish to the social audience. This has made journalism more efficient and, in many ways, enhanced the quality of storytelling.

Social Content

Content creation is one of the missing links and perhaps the cosmic difference between search and social. Search points to content that has been made, while social enables users to create content on the platform itself. How the two affect the quality of journalism are fundamentally different. Sure, social does a big amount of pointing itself, which enables news sites to grab referred traffic. But the people formerly known as the audience are also creating videos, status updates, tweets, photos and more.

Burt Herman knows this all too well. It’s the reason why he launched Storify, a site that enables you to easily curate social content into one contextualized story. Herman said that social media improves the quality of content because it is content.

Social media has revolutionized content creation, which is now a collaborative process with readers who contribute and verify it. Though social media makes content publishing easy for everyone, it can also be overwhelming, Herman said.

“Curation helps cut through that noise to find the most relevant voice, amplifying the media that helps inform and enlighten,” he said.

Journalists have always “curated” content by grabbing pieces of information and contextualizing it into a story. The difference is that social media now provides efficiency in getting that information, often through first-hand sources who are micropublishing to their social profiles. This social journalism has spawned other content curation companies like Storyful, Curated.by and ScribbleLive.

“We now have many more voices who can be included in stories,” Herman said. “This means that what we read is richer and gives more information to the reader.”

Read more at mashable.com

 


Know what’s posted about you online

… and some tips on how to remove the stuff about you that shouldn’t be online.

Amplify’d from www.youtube.com

Know what’s posted about you online

See more at www.youtube.com